The 34-year-old living in the port city of Busan said that she was bruised when she rushed out of bed after her phone burst into flames, filling her bedroom with smoke stinking of chemicals. South Korean high school teacher Park Soo-Jung said she had rushed to buy the new phone, pre-ordering and then activating it on Aug. Koh said customers who already bought Note 7s will be able to swap them for new smartphones, regardless of when they purchased them. Samsung suspended sales of its Galaxy Note 7 smartphone on Friday, just two weeks after the flagship phone's launch, after finding batteries of some of the gadgets exploded while they were charging. Koh Dong-jin, president of Samsung Electronics' mobile business, speaks at a news conference in Seoul, South Korea, Friday, Sept. Samsung said it would replace devices under warranty if it failed, but it declined to let customers swap phones otherwise or to issue a broader recall. Samsung said that relatively few phones were affected and that it had identified and fixed the manufacturing problem. Consumer Reports found that the phone didn't live up to its water-resistance promises. This summer, Samsung ran into a quality-control issue with another smartphone, a niche model called the Galaxy S7 Active. He added that while phone combustions are unusual, "35 instances are 35 too many." "No one wants to wake up at 1, 2 or 3 (in the morning) and find out your smartphone's on fire."
Consumers want information about what's going on and peace of mind that this is not going to happen again," said Ramon Llamas, who tracks mobile devices at research firm IDC. "The ball is in Samsung's court to make this right. Consumers who complained publicly said the problem came while the phone was being charged. Samsung didn't say whether customers should stop using their phones, or whether explosions and fires could happen when the phone wasn't charging. Koh Dong-jin, president of Samsung Electronics' mobile business, attends a news conference in Seoul, South Korea, Friday, Sept. It estimated that about 1 in 42,000 units may have a faulty battery. The company said it has not found a way to tell exactly which phones may endanger users out of the 2.5 million Note 7s already sold globally. There have been no reports of injuries related to the problem. Samsung said it had confirmed 35 instances of Note 7s catching fire or exploding. Apple is expected to announce its new iPhone next week and Samsung's mobile division was counting on momentum from the Note 7's strong reviews and higher-than-expected demand. The recall, the first for the new smartphone though not the first for a battery, comes at a crucial moment in Samsung's mobile business. He apologized for causing inconvenience and concern to customers. Customers who already bought Note 7s will be able to swap them for new smartphones in about two weeks, said Koh Dong-jin, president of Samsung's mobile business. Samsung's Note 7s are being pulled from shelves in 10 countries, including South Korea and the United States, just two weeks after the product's launch.
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